verified IRDAI REGISTERED IMF

Learn More.
feel secure.

Unbiased insurance guidance for every Indian family — right cover, right price, zero pressure.

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Life InsuranceHealth InsuranceGeneral InsuranceInvestment PlansTerm CoverCritical IllnessPension PlansMutual FundsMarine InsuranceCashless Network Life InsuranceHealth InsuranceGeneral InsuranceInvestment PlansTerm CoverCritical IllnessPension PlansMutual FundsMarine InsuranceCashless Network

SOLUTION PARTNERS

India's most trusted
insurers, in one place.

LIC
Life

India's largest life insurer with a legacy since 1956.

HDFC Life
Life

Leading private life insurer for protection, savings & pensions.

ICICI Prudential
Life

Digital-first life and wealth insurance solutions.

SBI Life
Life

Trusted insurance backed by India's largest bank.

Axis Max Life
Life

Axis Bank's reach combined with Max's insurance expertise.

Bajaj Life
Life

Trusted life insurance with a strong claim settlement track record.

HDFC ERGO
GeneralHealth

Leading general insurer for motor, health & property cover.

ICICI Lombard
GeneralHealth

India's largest private general insurance company.

TATA AIG
GeneralHealth

Tata Group and AIG backed motor, health & travel cover.

SBI General
GeneralHealth

Affordable health, motor & home insurance from SBI group.

IndusInd Bank Reliance
GeneralHealth

Insurance solutions backed by IndusInd Bank and Reliance's network.

Niva Bupa
Health

Specialist health insurer with wide hospital networks.

Care Health
Health

Affordable health plans with strong cashless network.

WHAT WE OFFER

Built for every risk, every need.
LIFE
Life Insurance
LIFE
98%+
claim settlement ratio across our life partners
Term Life Insurance — affordable premiums
Whole Life Insurance — lifetime coverage
Endowment Plans — savings + protection
Learn more →
HEALTH
Health Insurance
HEALTH
10,000+
cashless hospitals across India in our network
Individual & family floater plans
Cashless hospitalisation network
Critical illness cover available
Learn more →
GENERAL
General Insurance
GENERAL
24/7
on-road assistance and hassle-free claims
Car & two-wheeler insurance
Fire, building & machinery cover
Travel & marine insurance
Learn more →
INVEST
Investments
INVEST
3-in-1
returns, protection & tax savings in one plan
Mutual Funds — market-linked returns
Corporate Fixed Deposits
Pension & retirement solutions
Learn more →
LENDING
Lending Solutions
LENDING
5
comprehensive lending products for every need
Personal & business loans
Home & vehicle loans
Loan against property
Learn more →

TESTIMONIALS

What our clients say.

starstarstarstarstar

"Assurepath made finding the right life insurance so simple. Their team explained everything clearly and helped us choose a plan that fits our budget perfectly."

person

Rajesh Kumar

Business Owner, Mumbai

starstarstarstarstar

"The health insurance claim process was seamless. When my father was hospitalised, Assurepath's team guided us through every step. Their support was invaluable."

person

Priya Sharma

IT Professional, Bangalore

starstarstarstarstar

"I was confused about ULIPs vs mutual funds. The Assurepath advisor took time to explain the differences and helped me make an informed decision. Great service!"

person

Amit Patel

Doctor, Ahmedabad

starstarstarstarstar

"Renewed my car insurance through Assurepath and saved 15% compared to my previous provider. Quick, hassle-free process. Will definitely use again."

person

Sneha Reddy

Marketing Manager, Hyderabad

starstarstarstarstar

"As a first-time insurance buyer, I had many questions. The team was patient and never pushed any product. They truly care about finding the right fit for their clients."

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Vikram Singh

Software Engineer, Delhi

INSIGHTS & RESOURCES

Learn more, feel secure.

GET IN TOUCH

Let's find the
right cover for you.

Have questions about insurance? Our team responds within 24 hours — no jargon, no pressure.

phone

Phone

+91 9810609965, +91 9643788435

mail

Email

contact@assurepathservices.in

location_on

Office

V-1702, Hyde Park, Sector 78, Noida

Send us a message

ASSUREPATH · LIFE INSURANCE

Protect the ones
who matter most.

Life insurance isn't just a policy — it's a promise. We help you find the right cover with complete transparency and zero pressure.

OUR PLANS

Life Insurance Plans

hourglass_bottom
Term Life Insurance

Pure protection at the lowest cost. Covers your family for a chosen term — 10, 20, or 30 years.

check_circleMost affordable life cover available
check_circleHigh coverage at low premiums
check_circleReturn of Premium (TROP) variant available
check_circleFlexible term options: 10 to 40 years
all_inclusive
Whole Life Insurance

Lifelong protection and legacy planning. Covers you up to age 99-100 and builds cash value over time.

check_circleCoverage for your entire lifetime
check_circleAccumulates cash value over time
check_circleLoan facility against policy value
check_circleIdeal for wealth transfer & legacy
savings
Endowment Plans

Guaranteed savings combined with life cover. Receive a lump sum at maturity with bonuses.

check_circleGuaranteed maturity payout
check_circleSum assured + accrued bonuses
check_circleDual benefit: savings + protection
check_circleTax benefits under Section 80C
currency_rupee
ULIPs

Wealth creation with market-linked returns. Part of your premium is invested in funds of your choice.

check_circleChoose equity, debt, or balanced funds
check_circleSwitch between funds as needed
check_circleReturns linked to market performance
check_circleInsurance + investment in one plan
account_balance_wallet
Money-Back Policies

Periodic liquidity during the policy term. Pays out a percentage of the sum assured at regular intervals.

check_circleRegular payouts during the term
check_circleRemaining sum assured paid at maturity
check_circleBonuses added to final payout
check_circleGreat for planned expenses
child_care
Child Insurance Plans

Fund your child's education, marriage, or other milestones with waiver of premium protection.

check_circleBuild a corpus for key milestones
check_circleWaiver of premium on parent's death
check_circleChild receives full maturity benefits
check_circleSavings + market-linked options
elderly
Retirement / Pension Plans

Ensure a steady income after retirement through accumulation and regular annuity payouts.

check_circleRegular income post-retirement
check_circleMultiple annuity payout options
check_circleLump sum or regular premium modes
check_circleTax benefits under 80CCD
groups
Group Life Insurance

Affordable coverage for employers or associations under a single master policy at lower per-person costs.

check_circleSingle policy covers entire group
check_circleLower premiums than individual plans
check_circleEasy administration for employers
check_circleCustomizable cover amounts
add_circle
Enhance Any Plan with Riders

Riders are optional add-ons that boost your base policy without buying a separate plan:

Critical Illness CoverAccidental Death BenefitPermanent DisabilityWaiver of PremiumIncome BenefitTerm Rider

ASSUREPATH · HEALTH INSURANCE

Your health,
always covered.

Comprehensive medical coverage for you and your entire family — cashless hospitalisation across 10,000+ hospitals nationwide.

OUR PLANS

Health Insurance Plans

person
Individual Health Plan

Tailored coverage for a single individual with flexible sum insured options.

check_circleSum insured up to ₹1 crore
check_circleCashless at 10,000+ hospitals
check_circlePre & post hospitalisation cover
check_circleNo-claim bonus up to 50%
family_restroom
Family Floater Plan

One plan covering your entire family under a shared sum insured.

check_circleCover for self, spouse & children
check_circleCritical illness rider available
check_circleMaternity & newborn cover
check_circleAnnual health check-up included
business_center
Corporate / Employee Health

Group coverage designed to protect your workforce and their families under one comprehensive plan.

check_circleLower premiums than individual plans
check_circleNo medical screening required
check_circlePre-existing conditions covered from Day 1
check_circleCovers spouse, children & dependent parents

ASSUREPATH · GENERAL INSURANCE

Covered for
everything that matters.

Comprehensive general insurance across motor, property, travel, marine and more.

OUR PLANS

General Insurance Plans

two_wheeler
Two-Wheeler Insurance

Affordable bike insurance with comprehensive or third-party options.

check_circleLegally mandated third-party cover
check_circlePersonal accident cover for rider
check_circleEngine & gearbox protection
check_circleEasy online renewal
directions_car
Car Insurance

Full protection for your car against accidents, theft, and natural calamities.

check_circleOwn damage + third party cover
check_circleZero depreciation add-on
check_circle24/7 roadside assistance
check_circleCashless repairs at 4,000+ garages
flight_takeoff
Travel Insurance

Comprehensive protection for domestic and international trips.

check_circleTrip cancellation & delay cover
check_circleMedical emergency abroad
check_circleLost baggage & passport assistance
check_circle24/7 global helpline
local_fire_department
Fire Insurance

Protect your assets against fire, explosion, and related perils.

check_circleCoverage for residential & commercial
check_circleFire, lightning & explosion cover
check_circleStock & contents protection
check_circleBusiness interruption add-on
apartment
Building Insurance

Safeguard your property structure against damage and natural disasters.

check_circleStructure & fixtures cover
check_circleEarthquake & flood protection
check_circleLandlord liability cover
check_circleResidential & commercial buildings
precision_manufacturing
Machinery Insurance

Cover for industrial and commercial machinery against breakdown and damage.

check_circleMechanical & electrical breakdown
check_circleOperator error & accidental damage
check_circleLoss of profit cover available
check_circleAll industry types covered
sailing
Marine Insurance

Protection for goods in transit across sea, air, road and rail.

check_circleImport & export cargo cover
check_circleInland transit protection
check_circleAll-risk & specific peril options
check_circleOpen & specific voyage policies

ASSUREPATH · INVESTMENT PLANS

Grow wealth,
stay protected.

Smart investment solutions combining market-linked returns and insurance coverage.

OUR PLANS

Investment Plans

show_chart
Mutual Funds

Market-linked investments professionally managed for long-term wealth creation.

check_circleEquity, debt & balanced fund options
check_circleSIP starting from ₹500/month
check_circleTax-saving ELSS funds available
check_circleFlexible redemption anytime
lock
Corporate Fixed Deposits

Higher interest rates than bank FDs with capital safety from reputed corporates.

check_circleHigher returns than bank FDs
check_circleFlexible tenure from 1–5 years
check_circleMonthly, quarterly & annual payouts
check_circleAAA-rated issuers available
markunread_mailbox
Post Office Deposits

Sovereign-backed savings schemes with guaranteed returns and tax benefits.

check_circlePPF, NSC & Sukanya Samriddhi
check_circleGovernment-backed, zero default risk
check_circleTax deduction under Section 80C
check_circleIdeal for conservative investors
elderly
Pension Schemes by PFRDA

Regulated pension plans for a secure and steady post-retirement income.

check_circleNational Pension System (NPS)
check_circleAtal Pension Yojana (APY)
check_circleTax benefits under 80CCD(1B)
check_circleSystematic retirement planning
account_balance
Financial Products of Banks / NBFC

Curated savings and investment products from leading banks and NBFCs.

check_circleFixed & recurring deposits
check_circleBonds & debentures
check_circleStructured savings products
check_circleCurated from trusted institutions

ASSUREPATH · LENDING SOLUTIONS

Borrow smart,
grow faster.

Comprehensive lending solutions tailored for individuals and businesses.

OUR PLANS

Lending Solutions

payments
Personal Loans

Quick unsecured loans for personal expenses, emergencies, or lifestyle needs.

check_circleNo collateral required
check_circleCompetitive interest rates
check_circleFlexible repayment tenures
check_circleQuick disbursal from top lenders
domain
Business Loans

Working capital and term loans to fuel your business growth and operations.

check_circleFor SMEs & large enterprises
check_circleWorking capital & term loan options
check_circleSecured & unsecured variants
check_circleOverdraft & credit line facilities
home
Home Loans

Finance your dream home with competitive rates and flexible EMI options.

check_circlePurchase, construction & renovation
check_circleUp to 90% of property value
check_circleTax benefits under 80C & 24(b)
check_circleBalance transfer facility available
directions_car
Vehicle Loans

Affordable financing for new and used cars and two-wheelers.

check_circleNew & used vehicle financing
check_circleUp to 100% on-road funding
check_circleQuick approval & minimal docs
check_circleCar & two-wheeler loans
real_estate_agent
Loan Against Property

Unlock the value of your property for large funding requirements.

check_circleResidential & commercial property
check_circleHigh loan-to-value ratios
check_circleLonger repayment tenures
check_circleLower interest than personal loans

JOIN OUR TEAM

Build a career
worth protecting.

We're a growing insurance marketing firm on a mission to make financial protection simple and accessible for every Indian family.

Don't see the right fit?

We're always looking for great people. Send your resume and we'll reach out when the right role opens.

ABOUT ASSUREPATH

Deep Expertise.
Built on decades of trust.

Assurepath Services IMF Pvt Ltd brings together industry veterans with over 50 years of combined experience across life, health, and general insurance in India.

Our founders spent the best part of their careers inside India's largest insurance institutions. They sat across thousands of families, understood their fears, explained complex policies in simple language, and helped settle claims when it mattered most.

After decades of working within the system, they saw an opportunity to do things differently — as independent advisors who could compare plans across insurers and recommend what's genuinely best for the client.

That's how Assurepath was born. A firm that combines old-school trust with modern transparency. No jargon, no pressure, no hidden commissions.

history
50+
YEARS COMBINED EXPERIENCE

Our founding team has spent over three decades in insurance, from policy design to claims settlement across India's top insurers.

star
EXPERTISE AT HELM
SEASONED · TRUSTED · PROVEN

Our team includes veterans from LIC and Policybazaar — combining traditional claims expertise with modern comparison technology.

verified_user
IRDAI
REGISTERED IMF

Assurepath is a fully registered Insurance Marketing Firm under IRDAI, authorised to advise and distribute policies from multiple insurance partners.

WHAT WE STAND FOR

Our values aren't on a wall.
They're in every conversation.

handshake

Trust First

We recommend what's right for you, not what pays us the highest commission.

visibility

Full Transparency

Every clause, every exclusion, every cost explained in plain language before you sign.

family_restroom

Family Comes First

We treat every client like family. When it's time to file a claim, we stand with you.

compare_arrows

Unbiased Advice

We compare plans side by side so you get the best fit, not the most promoted product.

WHY AN IMF?

Not an agent.
Not a broker.
Your advisor.

An Insurance Marketing Firm (IMF) is a category created by IRDAI that allows firms to partner with multiple insurance companies and offer unbiased recommendations.

Unlike traditional agents who represent a single company, we sit on your side of the table. We compare plans from LIC, HDFC Life, ICICI Prudential, SBI Life, and 12+ other partners.

compare

Compare across insurers

We show you plans from 12+ partners so you can make an informed choice.

support_agent

Lifetime claim support

We don't disappear after the sale. Our team handles paperwork and follow-ups.

savings

No extra cost to you

Our services are free for clients. We're compensated by insurance companies.

Ready to talk?

Whether you're buying your first policy or reviewing existing coverage, we're here to help.

INSIGHTS & RESOURCES

Learn more,
feel secure.

Plain-language guides and videos on insurance, investments and financial planning, written by our advisors.

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